What Sitelinks Enhancements Mean For Content Creators
Google has kept content creators busy this year. First, the search giant announced several display changes to AdWords (Pay-Per-Click). Earlier this month, Google unveiled several tweaks to organic...
View ArticleSocial Network Links Rely on SEO Fundamentals
If you took a snapshot of your social networks a year ago, and compared them to today, you’d probably notice a key difference: We’re all sharing more news stories and website links than ever before. A...
View ArticleGoogle+ Update
A few months have gone by, a couple meetings have been held and more articles have been read about Google+. The more time I spend time developing Google+ business pages, as well as my own, the social...
View ArticleImage Optimization: The Often-Overlooked SEO Tactic
If you’re a content creator with SEO responsibilities, you’re probably comfortable in the world of title tags, meta descriptions, header tags, keyword placement and other written fundamentals. They’re...
View ArticleThe Missing SEO Consideration: What Do Users Expect?
It’s easy to do SEO work in a vacuum. As we perform keyword research, optimize on-page elements, consider the competition, integrate social media and monitor performance, we can be consumed by data and...
View ArticleYour Authorship: The Next Evolution Of Search
In the world of content, we have watched as search has evolved. Panda and Penguin, the most recent ranking updates to Google, focused on relevant search, combating link tactics and removing spam,...
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How To Use The ‘rel author=’ Attribute For SEO
Have you seen little pictures next to Google search results and wondered how they got there? They’re there because the author created a link between their content and their Google+ profile using the...
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Taking Advantage of Google Trends
Stuck trying to figure out what to blog about? Want to write about something relevant that people want to know more about? Well, take a look at Google Trends. What is Google Trends? Google Trends is...
View ArticleWhat Makes a Good Title Tag?
The title tag on a website is the most important on-page SEO element – it’s the big text that shows up in the search results – but it’s easy to have it improperly set up. So what makes a good title...
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